If you have clicked on this article, we’d say it is safe for us to assume you love Jordans.
It should be as well because when it comes to iconic sneakers, few brands match the reputation of Jordan. These kicks blur the lines between sportswear and street fashion, creating their own culture. Sneakerheads know finding the right pair isn’t just about wearing them—it’s about making a statement.
Jordans are more than just a cool sneaker, one might even go one step further to say they make a fashion heritage. In this article, we’ve ranked the top 10 Jordans that everyone dreams of adding to their collection.

History and Legacy Of Air Jordans?
Jordans was first released in 1985 by Michael Jordan. Now, who needs an introduction to the famous NBA player? But he signed a five-year endorsement deal with Nike, and thus the first Air Jordan 1 was born, which holds its popularity till this day.
Then in 1986, the Air Jordan II came out yet it had not found it’s name in the market quiet yet. The boom of Air Jordans came along in 1988 when the talented architect turned designer, Mr. Tinker Hatfield, introduced the iconic Jumpman logo. He replaced the old Nike Swoosh logo with this new one, and people have loved it ever since.
The simple change done by Hatfield completely changed the trajectory of Air Jordans from being athletic basketball shoes to a fashion icon. A symbol of culture and style, and growth in the sneaker industry.
1. Air Jordan 1 Retro High OG “Bred and Pine Green”

The “Bred” (Black and Red) is where it all began. These sneakers didn’t just kick off the Jordan legacy; they rewrote the rules of basketball footwear. With bold color blocking and a timeless design, they’re a must-have. Pair them with jeans or joggers, and you’ll instantly stand out. This is the original game-changer, and its popularity hasn’t faded in decades.
The most iconic pair in this category were the Pine Green Retro High-Tops. The Jordans fanbase even confirms this particular one to be one of the greatest Air Jordan shoes ever. They are also a huge hit among the Celtics. The tumbled white leather, a sail-colored midsole and a pine green outsole truly bring justice to the Retro in the name.
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2. Air Jordan 3 “White Cement and UNC”

We’d argue the Jordan 3 cemented the brand’s place in sneaker history (pun intended). The “White Cement” boasts elephant print overlays and a sleek design that feels both retro and modern. When Michael Jordan first dunked in these during the Slam Dunk Contest, the world knew they were special. Even today, they’re one of the most sought-after Jordans in the market.
The 2020 edition of these classic Air Jordan 3 was introduced with white tumbled leather and grey elephant-printed mudguards with valor blue accents. Originally made for a special colorway of the students at the University of North Carolina, these have since then been available widely to the public.
3. Air Jordan 4 “Black Cat and What The”

The “Black Cat” proves that minimalism can still turn heads. Drenched in an all-black colorway, these sneakers are as versatile as they are striking. They exude elegance and stealth, whether hitting the streets or the basketball court.
In this same variant, a version was launched to celebrate the 30th anniversary of Michael Jordan. The pair were called “What The” and are considered to be one of the most attractive pairs of Jordans to be made. The unique design combined colors like white, cement, military blue, fire red and black to create the most unique and out-of-the-box sneakers ever.
The hell tabs for this variant also had the “Nike Air” branding to it, adding a stylish flair.
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4. Air Jordan 11 “Concord”

Mention the “Concord” to a sneakerhead, and watch their eyes light up. Known for its shiny patent leather and clean white panels, this silhouette is as bold as they come. Worn by Jordan during the Chicago Bulls’ historic season, these sneakers represent success and style. They’ve stood the test of time and continue to make waves at every drop.
It has been almost 30 years, yet the Concord XI is a fan favourite. The unique 45-number placement on the back of the sho has also made it a collectible.
5. Air Jordan 1 “Chicago”

The “Chicago” colorway is a love letter to MJ’s Bulls days. They scream basketball royalty, featuring the iconic red, black, and white. Whether you’re a collector or someone who just appreciates a good sneaker, owning a pair of these feels like owning a piece of history. They’re timeless classics that always draw attention.
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6. Air Jordan 5 “Grape”

Jazzed up in purple and teal, the “Grape” stands out from most Jordans with its unique flair. It’s not a loud sneaker—it lets its colors do the talking. Will Smith famously sported these on The Fresh Prince of Bel-Air, and they’ve been embraced by sneaker culture ever since.
A fun bit about this pair is that while it is unique for this colorway, it is the only model Michael Jordan has not worn in an NBA game. However, he wore a colorful pair during a fall ‘90 Nike Flight Collection photoshoot-out, of which one of the photos made it to the front of a Wheaties cereal box.
7. Air Jordan 6 “Infrared”

The “Infrared” combines sleek design with just the right pop of color. Worn by MJ during his first NBA championship, these sneakers hold sentimental value for both fans and collectors. Their black, infrared, and white mix makes them wearable for almost any occasion. No wonder they’ve stayed so popular over the years.
This shoe is not just on this list because of its popularity but also because it holds a special significance to Michael Jordan winning his first championship in 1991.
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8. Air Jordan 12 “Flu Game”

These Jordans have a story no other sneaker can rival. Worn during MJ’s legendary “Flu Game” in the 1997 NBA Finals, they symbolize grit and determination. The black and red design is bold, just like Jordan’s performance. Owning a pair doesn’t just mean having a great sneaker—it means owning a piece of sports history.
9. Air Jordan 13 “Bred”

The Jordan 13 has always been known for its panther-inspired design, but the “Bred” colorway takes it to another level. The red suede and black mesh combo gives this sneaker an edge that’s hard to rival. Popular with both basketball players and streetwear enthusiasts, these kicks deliver both comfort and style.
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10. Air Jordan 4 “White Oreo”

Rounding out our list is the “White Oreo,” a clean, streamlined version of the Jordan 4. It’s soft gray accents and white base look polished and versatile. These sneakers prove that Jordans don’t need flashy colours to make an impression. These are the perfect pick for those who love a pristine, minimalist vibe.
Why Do Jordans Hold Such Power?
What makes Jordans so iconic? It’s not just about Michael Jordan’s legacy, although that plays a massive role. These sneakers blend function and form, offering unique designs that rival high-fashion pieces. Associate them with professionalism on the court or raw urban style, and you’ve got something for everyone.
Adding a pair of Jordans to our collection isn’t just about owning sneakers. It’s about joining a culture that respects innovation, quality, and style.
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The Takeaway
In the world of sneakers, few brands carry the weight that Air Jordans do. Each release connects us to a legacy of greatness, bold design choices, and timeless appeal. Whether you’re new to the game or a seasoned collector, these top 10 Jordans should be on your radar. After all, every sneakerhead deserves at least one iconic pair in their rotation. Which one will you grab next?